D's Daquiris | Application Preview
D's Daquiris is seeking government grants to launch a mobile business specializing in frozen drinks and daiquiris. The funding will primarily be used to purchase a custom food trailer, estimated to cost between $20,000 and $30,000, along with a used truck for under $10,000 to tow it. Additional funds will cover payroll for D and one employee.
The business plan highlights growth potential, with plans to expand to multiple food trucks as revenue increases. D's Daquiris aims to fill a unique market gap in the Twin Cities, where no other business focuses exclusively on frozen drinks and daiquiris. With a vibrant festival and event culture, D's Daquiris plans to capitalize on seasonal events and also cater to private gatherings during the winter months, avoiding the costs and limitations of a physical storefront.
In terms of competition, the market includes businesses like FrioFrio and Smooth Move, but none specialize in alcoholic frozen drinks. D's Daquiris distinguishes itself by offering a unique menu that can incorporate alcohol and blend frozen fruit, providing a less messy alternative to frozen treats and smoothies. This competitive edge positions the business to attract a wide range of customers, both at events and during private occasions.
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General Information
Business Registration Number: 1309867600025
Location: Minneapolis, MN, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
The custom food trailer will cost between $20,000 and $30,000. I can find an in good shape used truck that can pull the trailer for less than $10,000. The rest will go towards coving payroll with self and one other employee.
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Business Plan
If revenue keeps growing, I will eventually buy multiple food trucks so they can operate at different locations simultaneously. The Twin Cities (Minneapolis and St Paul) have a rich festival, event, and outdoor life. I have done my research and there is no business that specializes in frozen drinks and daiquiris. Yes, certain bars may have one or two on the menu. But there is no business who will have a whole menu specialized around the concept of frozen drinks and daiquiris. My business can monopolize the market. And my business will be mobile. So not only will it monopolize the festival/event space, I will be able to cater to private events in the winter time to counter the loss in revenue during the winter. That is why I do not want to get a brick and mortar establishment.
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Self Identified Competition
FrioFrio (frozen treats on a stick), Smooth Move(they make smoothies), Life Juices(smoothies). I haven't started the actual business so those are some of the closest that I could see as competition. My business is different from my competitors for multiple reasons. My drinks have the option to be alcoholic. That is something I am using to advertise. Alcoholic daiquiris. my drinks are not as messy as frozen treats in a stick, and not as liquid as smoothies. I can also combine both of their designs into my drinks. I can blend frozen fruit into my drinks. Usually some smoothies require some sort of milk products. A lot of my drinks do not require milk products.
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