Dan White Coaching | Application Preview
Dan White Coaching is seeking government grants to support the development of a business focused on teaching essential life skills to students. The requested funding of $20,000 will be allocated as follows: $7,500 for website design, $5,000 for ongoing web development over two years, $2,500 for equipment like webcams and printers, $2,500 for initial print materials, and $2,500 for marketing efforts.
The business plan aims to cater to over 50,000 home-schooled children in the greater Raleigh area by offering individual and group classes for both home-schooled and public school students. Plans include expanding the curriculum for online sales and potentially obtaining accreditation to deliver courses within NC school systems in future years.
The motivation behind this initiative stems from a significant gap in financial literacy and personal development skills among students today. Dan's initial course, "Introduction to Personal Finance," targets fundamental topics like budgeting, credit scores, and investment strategies. His background includes 25 years of business management experience and degrees in education and business administration.
While competitors such as school systems and financial education programs for adults exist, Dan's approach focuses on small, targeted classes designed for high school and college students. His goal is not profit-driven but rather to empower students to make better financial decisions and avoid living beyond their means.
-
General Information
Business Registration Number: C202225101132-1
Location: Franklinton, NC, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
-
Funding Usage
$7500 for initial website design and creation $5000 for ongoing web development for first 2 years $2500 for basic equipment, web cams, laser color printer, external hard drives $2500 for initial print materials $2500 for online and local marketing
-
Business Plan
I have already met with members of the home school association board, which comprises over 50,000 kids in the greater Raleigh area. I anticipate growing my business through the following channels: 1. Holding individual and group classes for my various courses for both home schooled and public school students, outside of school. 2. Expanding curriculum to be available for online purchase via either single course, or subscription based revenue. 3. Year 2 or 3, seek approval or accreditation to provide my curriculum inside the school systems in NC. This could be done via weekend sessions, or eventually, selling the curriculum to the individual districts for them to teach it themselves. Children today are graduating both high school and even college with little to no experience in personal finance, time management skills, emotional intelligence, or personal development. I have interviewed numerous parents and students, and have found a tremendous need in these areas. My initial curriculum being developed will be Introduction to Personal Finance and will cover things like how to development a personal budget, how credit scores impact every large purchase you make, dangers of credit cards and " minimum payment due", personal investing, and overall financial management. Personally, I have run and managed multiple businesses over the past 25 years. I hold a BS in education, as well as an MBA.
-
Self Identified Competition
1. the school systems - which is a very poor competitor. They do not cover these topics in detail 2. Companies like Dave Ramsey - which provides services geared toward working adults, not high school and college students These will be individual or small group courses that are geared to the specific audience. Also, I have a full time job, so I am not doing this to get rich. I am interested in students avoiding the terrible epidemic in this country of living off credit and above their means.
-
Contact Applicant
Subscribe to our Administrator Dashboard to gain full access to this application. Learn More
