EJ’s Appliance Repair | Application Preview
EJ's Appliance Repair is applying for government grants to fund the purchase of a building, two service vehicles, and inventory for its operations. The goal is to hire additional technicians to expand service coverage and enhance visibility through branded vehicle wraps. The business aims to sell parts, addressing a gap in the local market.
Currently serving 10 counties in central Kentucky, EJ's plans to expand into 3-6 counties in Northern Kentucky over the next five years, anticipating the hiring of 5-6 technicians and 2 support staff. Each new technician is expected to generate $200-300k in gross income annually.
The business has received recognition as the Most Professional Servicer nationwide, highlighting its commitment to customer service and integrity. This reputation is critical in reshaping perceptions of in-home service industries. EJ's has experienced significant growth, doubling gross income each year for the first four years and now seeks capital to fuel further expansion.
In terms of competition, the main competitors include Mr. Appliance, Rick Greene Appliance Repair, and Appliance Service of Lexington. While these competitors have established presences, EJ's differentiates itself through its customer-focused approach and strong team dynamics. The company has garnered over 900 five-star reviews in just four years, indicating a solid foundation for continued growth in the industry.
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General Information
Business Registration Number: 84-1877872
Location: Mount Sterling, KY, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: $250k to $500k
Annual Gross Expense: $250k to $500k
Open to Loans: YES
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Funding Usage
I would like to purchase a building to operate out of and 2 Service vehicle to add 2 technicians to my payroll. We need to stock the vans with inventory and get wraps for each of them to increase visibility. We would use the additional space in the building to also sell parts from as that is a market that is grossly underrepresented in the are.
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Business Plan
We are currently serving 10 counties in central KY with a target of adding 3-6 counties in Northern KY over the next 5 years. We expect to hire 5-6 new technicians and 2 new support staff positions in that time. Each technician is estimated to add $200-300k gross income each year. My appliance repair business has been recognized as Most Professional Servicer nationwide by the United Appliance Services Association. This award directly recognizes our core values of taking care of our customers by doing the right thing, ALWAYS. We are working hard to change the stigma attached to in home service industries by building relationships with our customers of honest, trustworthy service. It’s my personal goal to ELEVATE this industry in my home state. We have grown our gross income by over 2X each of our first 4 years. We need additional capital to make the next push of growth.
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Self Identified Competition
I consider our top 3 local competitors to be Mr. Appliance in Lexington, Rick Greene Appliance Repair, and Appliance Service of Lexington. 1. Mr Appliance - been in business over 10 years, over 10 techs, national franchise, local franchise owner has become a friend of mine, they do it “right”, overpriced for our market, more transactional than relational. 2. Rick Greene - original owner passed away a few years ago and he was very well know and respected. His 2 son in laws have been maintaining the business. They are great guys and also doing good work. From my understanding they are staying a 2 tech operation with little interest in growing. 3. Appliance Service of Lexington - ran by 1 guy that is also the only technician. He is very skilled and experienced with over 25 years. No intention of growing beyond himself. It is our growing TEAM. We are professional and customer focused from start to finish. Our customers know and can feel that we care. We have over 900 5-Star Google reviews in just 4years of operation. We also have the foundation and processes for continued growth.
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