SHA DIVINE HAIR ESSENTIALS | Application Preview
SHA Divine Hair Essentials is seeking government grant funding to support various aspects of its growing business. The funds will be used for essential products, software for tracking financials, advertising and marketing efforts, packaging and labeling, business cards, and travel expenses.
The business plan includes the establishment of 2 to 3 retail locations over the next three years, the hiring of 10 to 30 additional employees, and plans for international sales. The owner aims to continue innovating by developing new products that maintain the high quality of existing offerings.
The motivation behind the funding request stems from a personal experience; the owner faced challenges with her daughter’s hair loss beginning in 2016. After extensive research into natural oils and herbs, the owner developed a successful product, launched an Etsy shop in 2019, and actively promoted the products through social media, leading to a strong positive reception and demand. Customers from multiple states, including Ohio, Florida, and New York, are currently waiting for the products.
In terms of competition, the business faces generic beauty supply items and other independent sellers. However, the owner emphasizes a commitment to self-improvement and a focus on quality to stand out in the market.
The competitive edge lies in the owner’s dedication, extensive research, thorough planning, and a strong educational background in business management. Collaboration with both current and retired business owners offers valuable guidance, further enhancing the business's potential for success.
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General Information
Business Registration Number: 93-2458105
Location: Akron, OH, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
For products needed to make my products, software tools needed to keep track of profit and what’s being spent. Advertising and marketing, packaging and labels, business cards, travel.
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Business Plan
I plan to have 2 to 3 store locations in the next 3 years as well as 10 to 30 more employees. As well as be able to sell internationally. Create new products that are just as great as the current products I sell. My daughter started to loose her hair in 2016. I couldn’t get it to grow. I spent 3 years researching oils and herbs that help promote growth through trial and error I now have a superior product that people are currently begging for. I started a trial run in 2019 by opening an Etsy shop and promoting on media platforms and received very positive reviews. I currently have boutiques and customers waiting on products from Ohio, to Florida, and New York. My products sell themselves. I handed out samples to start and everyone came back to purchase.
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Self Identified Competition
Generic beauty supply items Other independent businesses owners who sell similar products And myself I will always strive and compete against my own self for the betterment of my business Time, research, thought, planning, seeing if I had a great product before starting the actual business. Trial an error. Business management which I have a degree in as well. I have also aligned myself with current and retired business owners to e guidance and advice when needed
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Contact Applicant
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