Taste of Pinoy LLC | Application Preview
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General Information
Business Registration Number: 201916510328
Location: Visalia, CA, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: $100k to $250k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
To open a small brick & mortar in Visalia, staffing, new food truck.
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Business Plan
Getting brick & mortar small restaurant and new food truck will generate more income in the next 5 years. 1. My family is my biggest inspiration to start and continue to run my business. The idea started from my wife's—Ethel--parents with their homemade recipe for beef lumpia. Along with that, Ethel created her version of the Filipino Chicken Adobo, Chicken Pancit, so on and so forth. We hope to eventually past on the business to our daughters, Selena and Samantha, to spread throughout the local community of good, Filipino food. 2. One of the main missions we would love to showcase and lay out to our community is the sense of comfort and comradery. The biggest point we always make is to remain accessible to various events; whether it's a backyard BBQ to school sport events to our farmer's markets and our local emergency servicepeople, we always make the effort to reach out and make ourselves available to them. Community is our strongpoint and by supporting the backbone of the Central Valley locals, we continue to strive to be better by doing better. 3. The long-term goal of the business is to have easy to access Filipino supermarkets and food truck pop-ups all over the U.S. According to the 2019 U.S. census, there are 4.2 million Filipinos across the country and many more immigrating since then. We want to not only have Americans feel welcomed to our culture but also have Filipinos gain a sense of belonging in a foreign country. As immigrants ourselves, we strived to achieve the American Dream, and with this grant, we hope to show to many immigrants in the country how it is possible to achieve your goals and aspirations. Having accessibility to these markets, we would love to have various locations for our food trucks to mobilize from and serve various places with our homemade recipes. 4. When it all comes down to it, I value my family and carry grit. My wife and I sacrificed leaving our families in the Philippines and worked 16-hour days while raising our daughters. Despite moving in 2003, the work was not done yet. We faced a lot of adversity being a minority in a Caucasian dominated area and struggling to adapt into the new ways of a country. My wife would work night shifts as a nurse while I ‘m an IT who retired last year November 29, 2022 to fulfill my dreams to become a full time entrepreneur. On top of that, we were financially supporting our families in the Philippines. I came into America with the hope of building a better future, not only for my wife and I, but for my daughters. Raising my children in Dubai can only do so much for young women and I want them to know through tenacity and determination, it is possible to do anything—even if you're a woman born from a different place thrusted upon a new world. The sense of family is something I communicate with the staff of Mr. Lumpia as well. Ethel and I want to make sure every person is welcomed into our home, and they are able to speak freely without judgement, even if our beliefs clash from time to time. We aim to be patient, kind and open to our business. Most of all, we want our customers to be a part of our "kapamilya" or family.
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Self Identified Competition
I don't have any authentic Filipino food competitors in Visalia Ca. I'm the only authentic Filipino Cuisine in Visalia Ca. Creating a brick and mortar small restaurant will expand our menu with classic "turon" (banana rolled in wrapper & deep fried) authentic desserts and more.
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