TBD | Application Preview
The government grant application from TBD outlines a plan to secure funding for startup expenses, equipment purchases, and payroll coverage for a new coffee shop venture. The business strategy focuses on effective marketing and word-of-mouth promotion, with aspirations to potentially expand to a second location. The priority is to ensure that only high-quality, affordable products are offered.
The applicant, with over 25 years of experience in the business sector, highlights a successful track record managing a small coffee shop, achieving record sales during challenging times, including the pandemic. Driven by a strong work ethic and a desire for growth, the applicant feels ready to launch their own establishment, backed by a reliable support network.
In terms of competition, the proposed coffee shop aims to stand out with a diverse beverage menu featuring top local roasters, complemented by light food offerings and comfortable meeting spaces. Additionally, the business will consider providing catering services.
The competitive advantage lies in the significant coffee consumption among the population, with a commitment to offer high-quality coffee at reasonable prices. The applicant aims to differentiate their shop from larger chains like Starbucks and McDonald's by focusing on superior product quality and meeting diverse customer needs, ultimately striving to become a leading choice in the local market.
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General Information
Business Registration Number: TBD
Location: Trenton, OH, United States
Length of Operation: 0
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
Start up expenses, purchases and one money payroll coverage.
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Business Plan
Marketing, word of mouth, possible second location, ensuring the finest, most affordable products are used. I have 25+ years in the business industry with a passion to be a successful leader and small business owner. I have successfully managed a small coffee shop having 7 out of 12 months, during a pandemic, being record months since the company began 10 years ago. Due to unmatching work ethics and a desire to grow with the owner, I am now seeking to open a shop of my own. I possess the skills to succeed and have a good support system of advisors.
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Self Identified Competition
Other shops will not be quite like the one that I am planning to build. My shop will over a wider range of beverages using the best roasters in the Cincinnati area. We will also offer light food options as well as comfortable meeting spaces so service a wide range of needs. The goal will also be to offer catering services as well. Roughly 64% of the population consumes coffee on a daily basis. On average, 3.1 cups per person per day is consumed. There is very little completion out there that offers quality coffee at fair pricing. I will do that. The quality of coffee purchased at places like Starbucks or McDonalds is not the quality of coffee that consumers are wanting. My goal is to be the best around in addition to offering many other quality beverage options to those that do not drink coffee.
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Contact Applicant
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