Craftastic Vinyl | Application Preview
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General Information
Business Registration Number: 93-2757435
Location: EVANSVILLE, IN, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: $250k to $500k
Annual Gross Expense: $100k to $250k
Open to Loans: YES
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Funding Usage
With the support of this grant funding, we have outlined strategic initiatives that align with our commitment to better serve our customers and enrich our local community. The funding will be allocated across various areas over the next 6 months to achieve the following objectives: * Expanded Size Options: We recognize the importance of inclusivity and diversity in our product offerings. As one of the few local stores providing extended sizes in a variety of styles and colors, we aim to further expand our range to cater to the diverse needs of our customers. This includes investing in inventory for additional sizes, styles, and colors to ensure that everyone can find apparel that fits their preferences and body types. * Supporting Local Schools and Teams: We are deeply invested in fostering school spirit and supporting our local educational institutions and sports teams. By offering more school spirit options, including customized apparel and accessories, we aim to bolster community pride and provide tangible support to our schools and teams. This may involve collaborating with local schools and organizations to design and produce merchandise that reflects their unique identities and values. * Promoting Local Cities: We take pride in our local community and seek to celebrate its distinctive identity and culture. Through the creation of products that promote our local cities, including shirts and sublimation products featuring landmarks, slogans, and symbols, we aim to showcase the richness and vibrancy of our region. This not only strengthens community ties but also serves as a source of civic pride and economic stimulation. * Customer-Driven Inventory Expansion: We value the input and preferences of our customers. Through customer surveys and feedback mechanisms, we have gathered insights into their desires and preferences regarding product offerings. The grant funding will enable us to invest in inventory that directly aligns with customer demands, ensuring that we can meet their needs effectively and enhance their overall shopping experience. * Cash Flow Support for New Ownership: As a new owner, maintaining adequate cash flow is crucial to sustain and grow our business operations. The grant funding will provide essential support in bridging cash flow gaps, allowing us to procure inventory, cover operational expenses, and meet customer needs without compromising on quality or service. In summary, this grant funding will empower us to enhance our inventory, expand our product offerings, and strengthen our connection to the local community. By investing in inclusivity, community engagement, and customer satisfaction, we are confident in our ability to achieve sustainable growth and make a positive impact in our region. Item Category Item Description Vendor Quantity Price per Item Total Cost Sublimation Toddler Sublimation Dresses (Purple, Grey, Pink) Green Acres 20 $6.95 $139.00 Sublimation Youth Sublimation Dresses (Purple, Grey, Pink) Green Acres 20 $7.95 $159.00 Sublimation Infant Sublimation Dresses (Purple, Grey, Pink) Green Acres 20 $5.95 $119.00 Sublimation 100% Polyester Hoodies (Ivory, Grey, Pink, Blue) Green Acres 100 $18.95 $1,895.00 Sublimation Linen Polyester Totes Green Acres 20 $8.95 $179.00 Sublimation Kid 12 oz Flip Top Water Bottle with Straw Green Acres 75 $6.95 $521.25 Sublimation 40oz Sublimation Tumblers Green Acres 50 $14.95 $747.50 Sublimation 8 in wind spinners Amazon 50 $4.00 $200.00 Sublimation 10 in wind spinners Amazon 60 $5.00 $300.00 Apparel Next Level Women's Racerback Tanks (Sizes S-2XL) [variety of colors] S&S Activewear 75 $3.25 $243.75 Apparel Fruit of the Loom HD Cotton Tank Tops (sizes S-3XL) [variety of colors] S&S Activewear 50 $4.26 $212.75 Apparel Comfort Colors Fleece Hooded Sweatshirt (sizes S-3XL) [variety of colors] S&S Activewear 50 $17.99 $899.50 Apparel Bella Canvas CVC Jersey Tee (sizes S-4XL) [variety of colors] S&S Activewear 100 $5.20 $520.00 Apparel Hanes Perfect T 4980 (sizes S-5XL) [variety of colors] S&S Activewear 200 $3.25 $650.00 Apparel Comfort Colors Colorblast Heavyweight T-Shirt (sizes S-3XL) [9 colors] S&S Activewear 50 $7.50 $375.00 Apparel Comfort Colors HeavyWight T Shirt ( sizes s-4xl) [variety of colors] S&S Activewear 100 $6.50 $650.00 Vinyl Decofilm Soft Metallic (Red, Blue, Aqua) Specialty 300 $2.74 $822.00 Vinyl Printed/Patterned Vinyl Specialty 100 $4.99 $499.00 Vinyl Siser EasyWeed Specialty 231 $3.75 $866.25
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Business Plan
Diversify Boutique Offerings: To attract everyday shoppers, we will expand our boutique ready-to-purchase items. Positioned between two consignment stores, we have a unique opportunity to capture a wider audience by offering curated selections of fashionable and affordable items. This expansion will enhance foot traffic and broaden our customer base. Community Craft Space: We will create a dedicated space within our shop for craft sessions and open crafting. By catering to the needs of home crafters and small business creators, we aim to foster a vibrant community hub where individuals can socialize, collaborate, and unleash their creativity. Providing a comfortable environment with amenities such as coffee and crafting supplies will enhance the overall experience and encourage repeat visits. Crafting Classes: Responding to customer demand, we will increase our offering of crafting classes, catering to all skill levels from beginner to advanced. Additionally, we will introduce project-based classes that provide hands-on learning experiences and tangible outcomes. These classes will not only drive revenue but also serve as a valuable resource for skill development and community engagement. Custom Design Services: To meet the evolving needs of our local community, we will expand our inventory to support more custom design work. By offering a diverse range of materials, tools, and supplies, we empower customers to unleash their creativity and bring their unique visions to life. Whether it's personalized gifts, home décor, or fashion accessories, our expanded inventory will enable us to fulfill custom orders and cater to individual preferences. Marketing and Outreach: We will implement targeted marketing strategies to raise awareness of our expanded offerings and attract new customers. This includes leveraging social media platforms, organizing events, collaborating with local artisans and influencers, and partnering with community organizations. By actively engaging with our target audience and showcasing the value of our products and services, we aim to increase brand visibility and drive customer loyalty. Continuous Improvement and Feedback: We will regularly solicit feedback from customers and stakeholders to assess the effectiveness of our growth initiatives and identify areas for improvement. This feedback loop will inform strategic decision-making and ensure that we remain responsive to evolving market trends and customer preferences. By executing this comprehensive growth plan, we are confident in our ability to expand our business, enrich our community, and achieve long-term success over the next 5 years. Investors should invest in our business for several compelling reasons, each stemming from our commitment to excellence, strategic vision, and unique value proposition: Hard Work Ethic: As the owner of this business, I am deeply dedicated to its success and am willing to put in the hard work necessary to achieve our goals. From managing day-to-day operations to executing long-term growth strategies, I lead by example and am fully invested in delivering results. My unwavering work ethic ensures that investor funds are maximized and utilized effectively to drive business growth and profitability. Strategic Vision: I possess a strategic mindset that allows me to envision and execute plans for sustainable business growth. By leveraging market insights, identifying emerging trends, and analyzing competitive landscapes, I develop innovative strategies that capitalize on opportunities and mitigate risks. Whether it's expanding our product offerings, cultivating community engagement, or enhancing customer experiences, every decision is guided by a clear vision for long-term success. Women-Owned Small Business: Our business is proudly women-owned, reflecting a commitment to diversity, inclusion, and empowerment. Studies have shown that women-led businesses often outperform their counterparts, demonstrating resilience, adaptability, and a strong focus on collaboration. By investing in our business, investors not only support gender diversity in entrepreneurship but also align with a proven track record of success and innovation. Proven Track Record: Over the years, we have demonstrated our ability to deliver tangible results and create value for our customers, stakeholders, and community. Our expansion into new markets, introduction of innovative products and services, and strong customer relationships speak to our credibility and reliability as a business partner. Investors can trust in our track record of achievement and our commitment to delivering on our promises. Community Impact: Beyond financial returns, investing in our business contributes to positive social impact and community development. Through initiatives such as offering craft sessions, supporting local schools, and promoting local artisans, we actively contribute to the well-being and vibrancy of our community. Investors can take pride in supporting a business that prioritizes social responsibility and actively engages in giving back. In summary, investors should invest in our business because we offer a unique combination of hard work, strategic vision, and a commitment to diversity and community impact. By partnering with us, investors align with a proven leader who is dedicated to driving sustainable growth, creating value, and making a meaningful difference in the marketplace and beyond.
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Self Identified Competition
We have a niche store in our area. Our big competitors are Hobby Lobby, Joanns, & Michaels. However, we have the customer service and expert knowledge that the big stores don't have. We also have the ability to personalize the items for the customers and sit with them to help them achieve their vision. What sets us apart from our competitors is a combination of unique qualities and capabilities that distinguish us in the marketplace: Women-Owned Small Business: As a women-owned small business, we bring a fresh perspective and unique approach to entrepreneurship. Our leadership team is characterized by resilience, creativity, and a collaborative spirit, which fosters a supportive and inclusive work culture. By investing in our business, customers are not only supporting gender diversity but also aligning with a business that prioritizes integrity, empathy, and community engagement. Customer Service Excellence: At the heart of our business is a relentless commitment to providing exceptional customer service. We go above and beyond to ensure that every interaction with our customers is personalized, attentive, and memorable. From assisting with product selection to resolving inquiries and concerns promptly, we prioritize customer satisfaction at every touchpoint. Our dedication to building strong relationships and exceeding expectations sets us apart as a trusted partner and preferred destination for shopping and crafting needs. Employee Expertise and Passion: Our team consists of skilled and passionate individuals who possess expertise in their respective fields. From knowledgeable sales associates to experienced craft instructors, our employees are dedicated to delivering excellence in everything they do. Their expertise, coupled with a genuine passion for creativity and craftsmanship, enhances the overall customer experience and ensures that customers receive expert guidance and support throughout their journey with us. Ability to Personalize Items: We pride ourselves on our ability to offer personalized products and services that cater to individual preferences and tastes. Whether it's custom-designed apparel, personalized gifts, or bespoke crafting projects, we have the expertise and resources to bring our customers' visions to life. Our commitment to customization and attention to detail allow us to create meaningful and one-of-a-kind experiences that resonate with our customers on a personal level. In summary, what sets us apart from our competitors is our identity as a women-owned small business, our unwavering dedication to customer service excellence, the expertise and passion of our employees, and our ability to deliver personalized products and services. By choosing us, customers can expect not only high-quality products but also a personalized and enjoyable shopping experience that reflects our values of integrity, creativity, and customer-centricity.
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