Value Venture LLC | Application Preview
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General Information
Business Registration Number: 803129804
Location: Novi, MI, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
We plan to use this money to fund the next production batch of our product, allowing us to get established in Michigan and solidify our market presence. We plan to hire employees to ramp up production once we see how this first production run goes.
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Business Plan
We plan to rapidly scale our operations in Michigan by increasing the production of our flagship product by scaling our team, pooling investment money, and increasing our brand presence through affiliate marketing and social media. After we have established our flagship product, we plan to expand our product offering to different versions of the flagship product to capture more marketshare. I have launched and liquidated successful ecommerce businesses in the past, and I am an experienced businessman. My previous business, MatterLabs, grossed $250,000 in revenue over 5 years. We primarily sold on Etsy and Ebay. I have since moved on to this business as it is much more scalable and this fits right in my zone of competency, since this is an industry and product I have specific knowledge on. I have a degree in Engineering and am very familar with business operations.
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Self Identified Competition
Our top 3 competitors (for our flagship product) are LMNT, Redmond Relyte, and Liquid IV. Our flagship product is the most similar to LMNT, since we use similar ingredients. But we set ourselves apart with our focus on 3rd party testing, higher dosages, more optimal ratios of electrolytes, trace minerals, plastic free packaging and a more affordable product.
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