Off The Grit LLC | Application Preview
Off The Grit LLC is requesting a $50,000 government grant to launch Golgotha Gym, a faith-based fitness facility that integrates physical training with spiritual growth and community engagement. The funding will be used to build out the gym space and purchase essential equipment ($30,000), implement a strong branding and marketing campaign ($7,500), cover initial operational costs ($7,500), and host community programs and a launch event ($5,000).
Their five-year growth plan outlines a clear path: first establishing the gym with strong branding and a loyal member base, then expanding services like personal training and nutrition coaching, scaling through partnerships and virtual offerings, opening a second location, and eventually becoming a recognizable brand with franchise potential.
The application argues the gym fills a local market need for more meaningful, community-focused fitness solutions, especially for those seeking both physical and spiritual development. The business sets itself apart with a Christian-centered mission, blending fitness with purpose by fostering accountability, offering faith-based group activities, and creating a welcoming, values-oriented environment.
Off The Grit believes the grant will not only kick-start a financially sustainable operation but also fund a movement that promotes lasting change—uniting faith, health, and community under one roof.
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General Information
Business Registration Number: 99-0434680
Location: Indianapolis, In, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
With $50,000 in funding, we will be able to establish the foundation needed to launch our gym and create a strong, sustainable business model from day one. The funds will be allocated as follows: • Facility Build-Out & Equipment ($30,000): Renovating the space with flooring, mirrors, lighting, paint, and securing essential gym equipment such as squat racks, dumbbells, benches, and cardio machines. • Branding & Marketing ($7,500): Professional signage, promotional materials, local advertising, and digital campaigns to build brand awareness and attract members. • Operational Expenses ($7,500): Covering initial lease, utilities, insurance, and software systems for memberships and scheduling. • Community Programs & Launch Events ($5,000): Hosting fitness workshops, community outreach, and a grand opening event to establish a strong community presence and member base. This funding will not only cover the essentials to open our doors but also ensure we create a welcoming, high-quality space that fosters growth, community, and long-term sustainability.
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Business Plan
Year 1 – Establish & Build Foundation • Successfully launch the gym with strong branding and a unique atmosphere. • Grow a loyal membership base through local outreach, referral programs, and community events. • Focus on exceptional customer experience to drive word-of-mouth growth. Year 2 – Expand Services & Retention • Introduce specialized programs such as personal training, group fitness, and nutrition coaching. • Launch branded merchandise and supplements to create additional revenue streams. • Strengthen retention with loyalty programs and personalized member support. Year 3 – Scale Membership & Partnerships • Double membership capacity by optimizing space and programs. • Build partnerships with local schools, churches, and businesses for group memberships. • Offer online training and virtual classes to reach a broader audience. Year 4 – Open Second Location • Use profits and proven systems from the first location to expand into a second site. • Replicate the brand’s unique design and community-driven culture. • Leverage economies of scale for equipment purchasing and marketing. Year 5 – Become a Recognized Brand • Operate multiple profitable locations with strong, consistent branding. • Develop a franchise or licensing model to scale beyond our local area. • Establish the gym as a trusted community hub for fitness, faith, and lifestyle transformation. By following this plan, we will not only grow financially but also build a lasting brand that impacts lives and creates a community people are proud to belong to. Investors should reward us with this funding because we are building more than just a gym — we are creating a community-driven fitness hub with a clear growth strategy and strong brand identity. • Proven Need: Our city has growing demand for fitness spaces that go beyond standard gyms — places that focus on both physical transformation and community belonging. We are positioned to fill that gap. • Clear Plan for Growth: We’ve outlined a detailed 5-year strategy to expand services, grow memberships, and scale into multiple locations. This ensures long-term sustainability and profitability. • Lean and Efficient Use of Funds: Every dollar of the $50,000 will go directly toward building infrastructure, marketing, and operations — the essentials needed to launch strong and generate revenue quickly. • Passion + Expertise: We bring a unique combination of passion for fitness, business experience, and community leadership. This gives us the drive and credibility to execute the vision. • Attractive ROI Potential: With recurring memberships, additional revenue streams (training, merchandise, nutrition), and expansion plans, investors have the opportunity to support a scalable model with real financial upside. This isn’t just an investment in a gym — it’s an investment in a brand that blends fitness, community, and long-term impact.
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Self Identified Competition
Commericial gym but none will be the same as our gym. We are Faith based. What sets Golgotha Gym apart is that we are not just a fitness facility — we are a faith-based training ground where the body and spirit are built together. While most gyms focus only on physical strength, Golgotha Gym integrates faith, community, and purpose into every aspect of the experience. • Faith-Centered Atmosphere: The gym is named after Golgotha, the place of Christ’s ultimate sacrifice. This foundation sets the tone — everything we do points back to discipline, sacrifice, and transformation through Christ. • Holistic Training: We believe true strength comes from aligning the mind, body, and spirit. Workouts are not just about building muscle, but about building character, perseverance, and faith. • Community With Purpose: Members don’t just join a gym; they join a family. Through Bible study groups, prayer circles, and faith-based fitness challenges, Golgotha creates a space where people can grow in both health and faith. • Culture of Accountability: Unlike typical gyms where people often feel isolated, we foster a culture where members uplift and encourage each other, holding one another accountable in both fitness and their walk with God. • Mission-Driven Brand: Our mission is bigger than fitness — it’s about equipping people for life’s battles by strengthening them physically and spiritually. This deeper “why” separates us from gyms that only sell memberships without building transformation. In short, Golgotha Gym is not just a place to work out — it’s a movement that combines fitness with faith to produce real, lasting change in people’s lives.
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Contact Applicant
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