Bluegrass Bedside | Application Preview
Bluegrass Bedside is applying for a government grant to expand and strengthen its locally-owned home healthcare service dedicated to serving elderly, disabled, rural, and underserved populations. The requested $10,000 in funding would be allocated across key operational needs, including caregiver onboarding and training, client transportation, insurance, marketing, durable medical equipment (DME), scheduling software, office supplies, and establishing an emergency client support fund.
The business plans to broaden services by adding transportation support for clients attending appointments or shopping, expanding outreach to Medicaid waiver and VA billing programs, and increasing collaboration with hospitals, hospices, rehab centers, and discharge planners to improve referrals. Additional goals include launching a caregiver communications app, hiring part-time administrative or billing staff, growing their DME inventory for monthly rentals, and building an online storefront with a path toward Medicare certification.
What sets Bluegrass Bedside apart from competitors—most of whom are larger, medically certified agencies—is its deeply personal, responsive, and community-based approach. The founder personally oversees care delivery and maintains direct communication with both caregivers and clients, offering flexibility, compassion, and cultural understanding that national franchises can’t match. Further, the business provides a unique one-stop model that combines personal care services with essential medical equipment, making it more convenient and cost-effective for families.
The funding would not just grow a business—it would strengthen a mission. Bluegrass Bedside is built around dignity, access, and empathy for those often left behind in traditional healthcare models. By supporting this application, the grant would empower a grassroots organization making real impact in real homes.
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General Information
Business Registration Number: 392745450
Location: Lexington, KY, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
Caregiver Onboarding & Training $2,000 Insurance & Licensing $1,500 Marketing & Client Outreach $1,500 Scheduling & Software $1,000 Durable Medical Equipment (Initial Stock) $1,500 Office & Admin Supplies $1,000 Transportation Assistance $1,000 Emergency Client Support Fund $500
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Business Plan
Add transportation services for clients (grocery, appointments). Begin outreach to Medicaid waiver and VA care programs for government billing. Expand marketing to medical facilities, discharge planners, and local events. Build relationships with local hospitals, hospices, and rehab centers for referrals. Add more DME inventory (beds, wheelchairs) and offer monthly rentals. Launch caregiver mobile app or portal for daily care updates. Hire part-time administrative or billing staff. Run targeted marketing campaigns toward hospitals, social workers, and rehab facilities. Develop an online DME storefront for easier access to equipment. Apply for Medicare DMEPOS accreditation As the founder of Bluegrass Bedside, I am not only building a business — I am filling a critical gap in our community’s healthcare system. Unlike applicants with purely profit-driven goals, this grant would directly support a mission rooted in compassion, access, and dignity for the elderly, disabled, and underserved populations. I operate in a region where home health services and durable medical equipment are limited, especially for low-income, rural, or aging populations. This grant would help expand care access to those who need it most, not just those who can afford it. ’m not detached from the clients I serve — I know the struggles of caregiving, of navigating health systems, and of managing limited resources. I bring a personal, grassroots understanding of this work that many general applicants simply cannot. his grant won’t just support a business. It will empower a mission, a movement, and a community. It will help real people receive real care, right in their homes with dignity and compassion. That’s why I believe I deserve this opportunity.
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Self Identified Competition
Competitors that are already a recognized provider network, which gives them advantages in resources. Competitors with strong name recognition. Competitors who are well-established and Medicare/Medicaid certified. Unlike larger corporate agencies that rely on standardized care plans, I personally oversee care delivery and build relationships with both clients and caregivers. Many larger agencies lack real-time communication or caregiver support. At Bluegrass Bedside, I offer a direct, open-door policy where caregivers and clients can call you personally if anything arises, from safety concerns to scheduling needs. Most agencies only provide care or equipment but not both, this gives families a one-stop solution for their in-home care needs, making my business more convenient and cost-effective. As a locally owned, woman and minority-led business, I bring real life experience and a cultural understanding that corporate chains simply cannot replicate. Transportation support, light housekeeping, snack prep, emotional support, personal hygiene, and even emergency response — your care model adapts to the full range of client needs, larger agencies may limit what caregivers can do due to rigid insurance or policy constraints. I treat caregivers like family and not just employees. I offer flexible payroll options (Cash App, cash pickup, or direct deposit), make sure they feel supported, and invest in their success, which helps you retain better talent. Bluegrass Bedside offers what big agencies can’t: compassionate, accountable, and flexible care rooted in the local community. We aren’t a franchise or call center we’re real people serving real families, with dignity, urgency, and heart.
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Contact Applicant
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