Curves You Deserve | Application Preview
Curves You Deserve is applying for government grants to enhance its body sculpting business. The funding will primarily be used to purchase essential machines and tools necessary for the practice and to provide equipment for clients interested in learning body sculpting techniques. Additionally, the funds will facilitate the expansion of the business by acquiring more inventory and renting a booth at a nearby shop to boost visibility and attract more clients.
The business plan includes cross-promoting with local shops and hosting small classes to empower other women to start their own health and wellness ventures. There is a strong focus on marketing to reach a wider audience, which is crucial for increasing client engagement and revenue.
The application emphasizes the importance of supporting health and wellness, especially in light of the challenges posed by Covid-19. The business aims to help individuals make informed choices for their physical and mental well-being.
In terms of competition, Curves You Deserve recognizes that rivals have larger followings and better access to manufacturing resources. However, with funding, the business can enhance its marketing efforts, improve foot traffic, and establish production capabilities, which would significantly impact sales and outreach.
The competitive edge lies in the holistic approach to health and wellness, as Curves You Deserve offers education on nutrition alongside body sculpting services. Unlike competitors who focus solely on products for weight management, this business prioritizes client education and healthy lifestyle choices, making it a unique player in the market.
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General Information
Business Registration Number: 85-1455170
Location: Brockton, MA, United States
Length of Operation: 2
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
I plan to use the funding by purchasing the machines and tools needed to continue my body sculpting practice. I will also use the funding to purchase machines for clients who would like to learn the body sculpting technique. I will also use the funding to grow my business in purchasing more products to expand my business and renting at a nearby shop to promote my business and have more foot traffic so that clients can come in to receive their services.
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Business Plan
I will be renting a booth from a nearby shop to cross promote my business with the local shops business. Renting a booth will also grant me the space to hold small classes to teach other women how to start the same health and wellness business. Purchasing more inventory will allow me to sell to a larger audience and therefore bring in more revenue. Most importantly I would like to use the funds for marketing as I know this tool will help me to reach way more clients than I can just by using web traffic and foot traffic. Private investors should invest in me because I am to help men and women with their health and wellness journey. Covid has affected so many people who had prior health conditions aka poor health. They were unable to make the right decisions in regards to their health. My business promotes health and wellness, education and overall confidence to make the best decisions for their mental and physical health.
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Self Identified Competition
My competitors have a bigger following because they are able to market to a larger group of people. One of my competitors have the funding to get access to a manufacturer to mass produce their products. My last competitor has a store front that helps to bring in more foot traffic. With the funding, I would be able to market my business more online, rent a booth to have access to more foot traffic and find a manufacturer to produce at least one of my items. This will greatly increase the sales for my business as well as get the word out there so that more people can be educated. What makes me different from my competitor is that I educate my clients on health and wellness. I offer meal plans and meal guides to help my clients makes better decisions in regards to their health. I also encourage my clients to work out and eat healthier. My competition does not focus on the nutrition aspect at all but more so on selling weight gain and weight loss products.
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Contact Applicant
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