CarbonCalories LLC | Application Preview
CarbonCalories LLC is seeking government grants totaling $56,000 to support its operations in developing a subscription-based Software as a Service (SaaS) platform designed for small businesses. The funding will be allocated primarily for salary ($30,000), operational expenses ($6,000), product development and contracting ($10,000), and sales and marketing efforts ($10,000).
The company aims to enhance carbon accounting and reporting, making it a more accessible and cost-effective solution for startups and small businesses focused on sustainability. This approach targets small business networks and employs focused marketing strategies to facilitate rapid user adoption.
CarbonCalories faces competition from three European firms—CarbonCloud.com, Minimum.eco, and Vidaloca.earth—offering similar services at a higher price point due to their established methodologies. In contrast, CarbonCalories boasts a unique reporting framework that enables brands to effectively communicate their sustainability efforts to consumers, positioning itself as a solution against greenwashing unlike its competitors.
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General Information
Business Registration Number: 7159869
Location: New York, NY, United States
Length of Operation: 2
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
$30,000 - salary (six months) $6,000 - expenses (six months) $10,000 - contracting/product dev $10,000 - sales and marketing
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Business Plan
Carbon Calories plans to develop a subscription-based SaaS platform for small businesses that makes our services available to a large number of users. Targeting small business networks and various other sales channels with targeted marketing, we plan to onboard user rapidly. Carbon Calories approach to carbon accounting and reporting will make it truly cost-effective for start-ups and small businesses that comprise nearly all innovators and early adopters in the market of sustainably-marketed products.
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Self Identified Competition
Our three top competitors are located in Europe and include: CarbonCloud.com, Minimum.eco, and Vidaloca.earth. These companies provide services, available online, to perform product carbon accounting, however, at a significant price-premium compared to Carbon Calories, primarily due to their methodology and design. Carbon Calories' reporting framework empowers brands to communicate their sustainability journey to customers -- making it possible for them to differentiate their product. Thus, we are the antidote to greenwashing, unlike competitors who have yet to design a reporting framework that speaks to the final end-users of products.
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