Passionate Home Care Services, LLC | Application Preview
Passionate Home Care Services, LLC is seeking government grants with a funding request totaling $51,500 for various operational costs including liability insurance, rent, operational expenses, office supplies, marketing, and miscellaneous expenses. The business plans to commit at least 20 hours weekly to marketing efforts, with a strategy focused on face-to-face interactions targeting seniors, disabled individuals, and veterans. Marketing activities will include presentations at medical facilities, community outreach, and distribution of brochures alongside social media engagement.
The company highlights its strengths through the extensive healthcare experience of its partners, totaling over 40 years. This experience positions them to serve the growing population of seniors, particularly in Dallas-area suburbs where the senior demographic is notably high. The application emphasizes the need for more personalized home care services, as many seniors are receiving only minimal assistance through government programs.
Moreover, Passionate Home Care Services aims to provide respite care for unpaid caregivers, acknowledging their contributions while addressing their well-being. Key statistics point to an increasing trend of family involvement in elder care, indicating a strong market demand for additional services.
In terms of competition, Passionate Home Care Services differentiates itself by not operating under territorial restrictions or paying royalties, enabling the company to attract higher quality caregivers than its franchised competitors. Overall, the application asserts that the business is well-positioned to meet the needs of its target population and thrive in the growing market for home care services.
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General Information
Business Registration Number: 86-1451710
Location: Princeton, TX, United States
Length of Operation: 8 months
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: NO
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Funding Usage
Liability/Worker Comp - $8,700 Rent - $6,000 Operation Expense - $18,000 Office Supplies - $6,000 Marketing - $9,600 Misc - $3,200
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Business Plan
We will devote a minimum of 20 hours per week, to conduct advertising/marketing programs. The marketing strategy is based on referrals. Because the target market is specific to seniors, disabled, and veterans the marketing strategy is aimed specifically at the senior, disabled and veterans or the referent. The majority of the marketing will be face-to-face presentations of Passionate Home Care Services, LLC, services to doctors, executive personnel at senior organizations such as the local Diabetes Society and to the general public at malls or drug stores during “senior days”. Below are additional marketing efforts: Referrals, Brochures. Social Media and Community Outreach. Passionate Home Care Services partners has over 40 years of health care experience which is a value add in caring for the elderly, disabled, rehab and veteran patient population. We have operational, marketing, senior care, primary and specialty care experience. We are committed to caring for seniors, disabled and veterans who have a need as well as being a resource to family members. The reason why investors should invest because the market we are serving has a great need. Please see below. The numbers of seniors over the age of seventy-five is increasing. People live longer lives now, often with a disability. Families, physicians, and hospitals want the elderly to receive good and inexpensive care in their homes. North Dallas territories, Plano, McKinney, Frisco, Allen, Princeton, Little Elm, Prosper, and Addison senior population is 90, 920 which is 14.3% of the adult population according to worldpopulationreview.com. 14.3% of people in North Dallas territories are 65+, well ahead of the average 12.6% share of seniors. 1. Seniors Needing More - Due to the narrow scope of assessment needs in the government funded home healthcare system, there are many seniors that are getting publicly funded services but only the bare minimum. For those who have qualified for publicly funded home care services but require more than what is covered by the publicly sponsored home care service, Passionate Home Care Services, LLC is ready to offer customized services to fill the gaps. If the senior needs more hot meals and less cold leftovers, we can help; if the senior needs more housekeeping and less concern about germs, we can help; and if the senior needs more companionship and less time to go into depression, we can help. 2. Respite Care Relief Seekers – There are a high number of unpaid caregivers performing services such as those provided by Passionate Home Care Services, LLC. In fact, between 75% and 85% of care received by seniors (Health Seniors Info Exchange 1997-98) is provided by family members or friends. Studies have found that there is an emerging trend where the caregiver is suffering mentally and physically putting more of strain on the healthcare system. Respite care (or temporary care) can be offered to these caregivers so that they can take a break whether it is for a day or a week. • The number of families providing eldercare has increased by 214% in the last 7 years. • Nearly one in four households is now involved in caring for an elderly family member or relative, spending an average of just over 18 hours per week over a four-year period. • Eight out of ten elderly people say they prefer to age in place and live out their lives in their homes. About 93% of all s 65 and older live in a private household. Only 5% of the elderly are nursing home residents. • Senior’s age 85 or older represent the fastest growing segment of the senior population. About one in ten is now 85 or older. • A 65-year-old has an estimated remaining life expectancy of 18.4 years. • Between 75% and 85% of care received by seniors is provided by family members or friends. • The average net worth of those aged 65 plus is $254,000 compared to $330,000 for those aged 55-64.
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Self Identified Competition
All 3 of the following companies are franchises, however, these companies have limitations in their territories and they pay royalties. Passionate Home Care Services does not have limitations and we don't pay royalties, which we can then hire a higher caliber caregivers. Senior Helpers Right At Home Home Instead Passionate Home Care Services does not have limitations and we don't pay royalties, which we can then hire a higher caliber of caregivers.
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Contact Applicant
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