Elliott's Superior Automotive Services LLC | Application Preview
Elliott's Superior Automotive Services LLC is applying for government grants to enhance its operations and offerings. The funding will be used to purchase office and operating equipment, as well as to install drainage ditches in the five bay areas designed to accommodate eight cars each, which is estimated to cost between $5,000 and $7,000. The service expansion will include oil changes and scheduled engine check-ups, aiming to elevate the customer experience above that of typical car washes.
The business is situated within a promising automotive detailing market projected to reach $40 billion by 2025, indicating potential for substantial growth. Over the next five years, the plan includes purchasing a flexible location to reduce overhead costs and implementing targeted marketing strategies to reach local residents and families. The ultimate aim is to hire four additional employees to handle increased service volume, complemented by a range of offerings, including tire rotations and fluid checks.
The application emphasizes that funding approval will lead to superior service and job creation in the local economy. Elliott's will focus on building strong customer relationships within a family-friendly environment, highlighting the potential for a strong return on investment with minimal risk.
When comparing competition, Elliott's stands out as the only detailing service in Centerton, AR. Competitors include Car Wash Express, which offers automated service without personal interaction; D&S Detailing, a mobile service with higher prices but limited capacity; and Todd's Detailing Service, another mobile provider with conservative pricing. Elliott's competitive advantage lies in its capability to serve a larger customer volume due to its spacious facilities and continuous operation throughout winter, allowing for higher service quality. The business will also feature a customer lounge area showcasing its cleaning products and merchandise, fostering customer relationships that competitors struggle to achieve.
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General Information
Business Registration Number: 873213027
Location: Bella Vista, AR, United States
Length of Operation: 1
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
Funding will be utilized in multiple ways. For beginners, this will be applied office and operating equipment which will separate me from your standard car wash. I will have 5 bay areas that will be able to hold 8 cars; with that said, $5-7k will be necessary to install drainage ditch in the bay areas to prevent water damage. Customer's would also appreciate it if I could provide an additional service which would be oil changes and scheduled engine check-ups.
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Business Plan
Detailing is on track to reach a $40 billion market by 2025 which leaves room for healthy growth. In the next five years I plan to purchase, rather than lease, a flex location for growth and to lower overhead. Overtime, it will be important for me to implement my marketing to local individuals and married couples. The goal will be to hire four more employees so that we can take on volume as needed. Elliott’s Superior Automotive Care will offer other services such as tire rotations, oil changes, and fluid checks. Elliott's Superior Automotive Care will not only provide superior service, but we will also create jobs for the local economy. I want to establish intimate relationships with all of my customers and provide a family-safe culture that will also be kid-friendly. You should invest in Elliott's because we are the future, we are reliable, and most importantly we give back to the community. You can expect Elliott's to be a tremendous ROI and a low-risk investment.
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Self Identified Competition
1) Car Wash Express - a drive-thru car wash that provides a simple, efficient cleaning. Their pricing is reasonable, but for people who really care for their cars some may differ. They have a centralized location that brings in good traffic. However, there is no human interaction. 2) D&S Detailing - a mobile detailing company that is based in a different city but serves the entire county. Although they enjoy the luxury of low overhead, they can only operate one vehicle at a time. Their pricing is higher than the market average, but provides decent detailing services. Elliott's will be the ONLY detailing company in Centerton, AR 3) Todd's Detailing Service - another mobile detailer with minimal overhead. Also based in Bentonville but serves the county. Their pricing structure is more conservative relative to the market, but provides customer's with add-on features for additional fees (i.e. shampoo carpets, ozone refresher). This business also only handles one car at a time. My business is different from other competitors due to the volume I can receive. Although my overhead will be more, I can say yes to many more opportunities due to the large bay area. I will also be able to continue normal levels of operations during the winter with the heated warehouse which should result in better quality during late Q4 and early Q1. Elliott's will also have a lounging area which boasts my very own cleaning solutions, floor mats and other merchandise. Getting the customer in the door will give me the advantage of creating an intimate relationship with the customer; something my competitors struggle with.
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Contact Applicant
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