Bella Roots | Application Preview
Bella Roots is seeking government grants to support the establishment and growth of her beauty supply business. The funding will be allocated for essential equipment such as counters, shelving, signage, and a point-of-sale (POS) system, as well as inventory including hair extensions, wigs, braided hair, and hair care products like shampoos and conditioners. Additionally, part of the funds will be used to hire employees to ensure smooth operations.
Her five-year business plan is focused on keeping pace with the latest hair trends and enhancing customer experience through same-day shipping and a drive-through service. Bella’s goal is to expand her business to multiple locations.
Bella believes investors should back her venture because of her passion for hair and extensive experience in the industry; she has been involved in hair care since she was 12 years old and is a licensed cosmetologist. Her retail experience, including co-owning a store, adds to her capability to run this business successfully.
In terms of competition, Bella's primary rivals include major retailers like Walgreens, CVS, Walmart, Target, Cosmo Prof, and Sally’s. Unlike these stores, her business will offer a wider selection of products, including hard-to-find items like braiding hair and wigs. Her store aims to provide local cosmetologists with quick access to necessary supplies, eliminating lengthy trips to other cities. Furthermore, Bella's expertise in the field will ensure knowledgeable customer service, setting her apart from competitors who do not have staff with specialized training. The added convenience of an online ordering option will further differentiate her business from others in the market.
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General Information
Business Registration Number: 874432060
Location: Twinsburg, OH, United States
Length of Operation: 1 month
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
I plan on using this funding to get equipment such as a counter, shelving, signage gondolas etc. I will also us the funds for inventory such as hair extensions, wigs, braiding hair, hair products; shampoo, conditioner etc. I also need a POS system and to hire employees.
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Business Plan
I plan to grow my business in the next 5 years by keeping up with the hottest trending hairstyles and keeping up with the beauty industry, Also making my services available at people's fingertips same day shipping, creating a drive through to make things easier and the experience more personalize to the customers needs. Also looking to expand to have more than one location. Investors should invest in me because I know this business is going to be successful. I'm not just opening a beauty supply store for fun this is my life I LOVE HAIR! i've been doing hair since I was 12 years old and i'm very well educated on what i'm selling, hair and products. I'm a licensed Cosmetologist so I won't fail because I have the education to of hair and I've also been in retail my whole life and i've co own a retail a store before so I have knowledge in that as well so i'm not wasting the investors time or money.
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Self Identified Competition
My competition is store like Walgreens, CVS, Walmart, Target, Cosmo Prof, and Sally’s but I will be providing things they don’t like braiding hair, hair extensions, wigs, hair accessories. Stores like Walgreens, CVS, Target, and Walmart only carry hair products. Cosmo Prof you must be a licensed Cosmetologist to shop there, and Sally’s don’t offer you a discount unless you have a beauty license as well. What makes me different from my competitors is all my competitors only sell hair products and not all. I will not only be supplying hair products but hair extensions, braiding hair, hair beads, wigs. These are all the things that we don't in the whole city. This store will save all cosmetologist in the area that 15 to 20 min trip to another city to grab their hair needs. The store will be in an area where everyone knows and easy to get to. Also, women No longer have to wait 5-7 days for hair extensions I’ll have them on hand.. I'm also a licensed cosmetologist and when someone comes to a beauty supply store they want someone who knows there products and not just selling. I feel like that gives me an advantage i'm educated on what i'm selling. I also will have a online website that people can order from my competitors does not offer that.
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