XXVIII The Label | Application Preview
XXVIII The Label is seeking government grants to support its official business launch. The funding will facilitate several key areas: the creation of manufacturing samples from U.S.-based manufacturers, procurement of new supplies, marketing efforts, and access to educational resources for brand development.
The business has been in planning for several years, emphasizing dedication, research, and networking to foster growth. Marketing strategies will target new customers via social media while collaborating with local businesses to boost revenue and relationships in the community.
The application argues for funding by highlighting the business's potential impact on the fashion industry. The founder emphasizes a deep understanding of trends and a commitment to creating high-quality, timeless clothing, distinguishing their offerings from fast fashion brands. They recognize the risks of investing in fashion but express confidence in their ability to adapt, much like established luxury brands.
Competition includes larger companies known for copying smaller brands and lower-quality production from overseas manufacturers. However, XXVIII The Label differentiates itself by prioritizing industry understanding and quality over speed, committing to a thoughtful design and production process that aligns with consumer desires while upholding originality. The founder aims for a sustainable, respected brand that evolves with market trends without compromising its values.
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General Information
Business Registration Number: 4814810
Location: Warrensville Heights, OH, United States
Length of Operation: 1
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
- The funding will be used to formally launch the business. There is currently a sample being created to be given to a manufacturer that will be produced in a larger and more lucrative capacity. The manufacturers are located in the United States thus recycling money into the U.S. market. - The funding will be used to purchase new supplies and replace worn down supplies. - The funding will be used for marketing and advertisements. - The funding will be used to locate more educational resources for the growth of my skills and the development of the brand.
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Business Plan
This business has been in the works for several years. In order to successfully grow and maintain XXVIII The Label, there will be a lot of hard work , trial and error, research, and networking. The quality and effort will speak for itself, thus creating new leads while maintaining the relationship with the customers that I already have. Marketing will be directed towards new consumers on various social media platforms. Will also be collaborating with local brands and shops in the area to generate revenue in my hometown as well as maintain and create relationships that will aid in the development of XXVIII The Label. Investors should invest in me because I have the potential to be a major contributor to the fashion industry. I have the ability to research and understand trends, then use that information to create something one of a kind and timeless. This is not something that was thought about overnight, it has been slowly developing over the years. I have already developed a target audience and I understand who/ what I’m marketing to. This will not be a fast fashion brand. I am aiming to produce timeless pieces that will be very high in quality. Investing in any business is a risk, especially those in the fashion industry. With an industry that’s always changing and that is super fast paced, it is important to be flexible and adaptable. Companies like Louis Vuitton, Gucci and Chanel who have been around for decades are companies that have adapted to cultural fluctuations in the industry. With the access to more monetary resources, I will be able to do the same.
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Self Identified Competition
- Larger companies that steal ideas from smaller companies and sell them at a cheaper price like Fashion Nova, Pretty Little Thing, Forever 21, etc. - China is dominating the industry by stealing ideas, producing them at a larger capacity and a lower quality - I do not have a specific name in mind, but smaller boutiques that are buying clothing in bulk from areas such as China, Atlanta, GA and other fashion districts across the world. I am different than my competitors because I am actually taking the time to understand the industry instead of diving right in. It is not my agenda to steal ideas from other companies and use them as my own. Designing and manufacturing will not be rushed, thus helping to maintain and create quality pieces. I will be studying the trends and styles constantly to ensure that I am giving consumers what they’re looking for while still maintaining originality. I understand that a reputable and long lasting business is not something thrown together overnight, thus I will ensure that I am patient with my brand.
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Contact Applicant
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