Alkalize ur Life | Application Preview
Alkalize ur Life is seeking government grants to enhance its operations. The funding will be allocated toward advertising, acquiring new tools, and expanding inventory. The business plan emphasizes increased advertising through social media, magazines, and billboards to reach a broader audience.
The primary reason for approving the funding is the growing demand for clean water, as it remains an essential resource despite efforts by cities to provide quality water. The bottled water industry, valued at $3.4 billion and growing annually by 9%, highlights the potential in this market, particularly in California.
In terms of competition, Alkalize ur Life faces established brands such as Kangen Water, Culligan, and Lifesource Water. However, the business differentiates itself as a mom-and-pop establishment that prioritizes exceptional customer service and fosters strong relationships with clients. Additionally, its products are priced affordably, and the company does not operate as a multi-level marketing (MLM) entity.
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General Information
Business Registration Number: Alkalize ur Life
Location: Huntington Beach, CA, United States
Length of Operation: 6-10
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
Funding will be used in advertising, tools and new inventory
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Business Plan
Expanding advertisement in social media outlets and also magazines and billboards Water is a necessity, and clean water is something people looks for, despite cities doing the best they can to provide good water to the people. Water business is growing every year. Per Los Angeles Times "The new water stores are just another outgrowth of the surging bottled-water business, a $3.4-billion-a-year industry that is growing nationally by 9% a year and claims California as its capital, said Jennifer Levine of the International Bottled Water Assn."
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Self Identified Competition
Kangen water Culligan Lifesource water We are a mom and pop shop. We focus in customer service and close relationship with our customers. Our systems are affordable and we are not an MLM company
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Contact Applicant
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