Casita of Bk | Application Preview
Casita of Bk is seeking government grant funding to expand into a second location to enhance their brand and catering services. They have identified an affordable space that will facilitate this growth.
Their business strategy focuses on increasing visibility through social media and building on their successful pop-up events, which have contributed to their growth. They aim to strengthen their catering business while fostering community ties.
The owners emphasize their resilience in opening during challenging times when many businesses were closing. In their first two years, they repaid all investors and continue to achieve profitability. They are committed to their values and the welcoming atmosphere of their establishment.
While they face competition from nearby coffee shops like Room 205, Roots Cafe, and Yard Sale, their competitive advantage lies in their exceptional hospitality. They believe in the concept of philoxenia, meaning turning strangers into friends, and customer reviews support their reputation for outstanding service. The owners are dedicated to nurturing their brand and expanding their community connections.
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General Information
Business Registration Number: 853710138
Location: Brooklyn, NY, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: $250k to $500k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
We would like to expand into a second location. We believe we found a very affordable space that will help expand our brand and catering business
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Business Plan
By increasing awareness of our business through social media channels. We've done very well with our popups which has allowed us to grow our business. The goal is to build on our catering business and continue to grow the business through our community We opened during a time when a lot of businesses were closing. My wife and I have worked so hard to build our little Casita. in the first 2 years, we were able to pay back all of our investors and our business continues to grow and provide us a profit. We believe in our core values and our brand. We've allowed our guest into our home and our Casita is growing everyday. Thank you for reading this. My wife and I truly believe in our brand and we are fully committed to growing our home.
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Self Identified Competition
We have a few coffee shops in the area that are direct competitors Room 205 Roots Cafe Yard sale One thing that stands out is our hospitality. you can read our reviews on google and yelp. One of our core values is the greek word philoxenia. Philoxenia translates into make a stranger into a friend. Our guest know that they will receive the best hospitality. They will be welcomed to an establishment where they feel appreciated and cared for.
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Contact Applicant
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