The eye candy boutique | Application Preview
The Eye Candy Boutique is applying for government grants to support its operations and expansion plans. The funding will cover rent, utilities, maintenance, repayment of an EIDL loan, and business credit card debts incurred during the COVID recovery, as well as hiring two new employees.
The business aims to enhance its offerings by expanding personal shopping, realtor home staging, and interior design services for homebuyers. The owner, an entrepreneur who started the boutique at 48 just before the pandemic, emphasizes the importance of local community support. The boutique features 20 smaller Michigan-based businesses run by artists and crafters who rent space to showcase their products.
The owner is dedicated to creating a vibrant downtown shopping experience while supporting local talent. Partnerships with local schools and nonprofits, such as Hand2Hand, which provides food to families in need, further illustrate the business's commitment to the community.
In terms of competition, the boutique faces larger retailers like Found Cottage, Hobby Lobby, and Amazon. However, its competitive advantage lies in its dedication to supporting local businesses and nonprofits, offering personalized customer service, and providing unique services like corporate gift sets and interior decorating. The owner advocates for the preservation of local shops against the increasing dominance of larger chains, stressing the need for community-focused retail to thrive.
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General Information
Business Registration Number: 832145951
Location: Hudsonville, MI, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: $100k to $250k
Open to Loans: NO
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Funding Usage
Rent, product, pay off EIDL loan and business credit cards from covid recovery, utilities, maintenance of building, hiring 2 employees.
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Business Plan
I would to to expand my personal shopping and realtor home staging and home buyer interior design service. Because I am an entrepreneur and started my business at 48 years old one year before covid. I have 20 other smaller businesses in My store that include artists, crafters and Entrepreneurs that are based in Michigan. They rent out space to sell the things they make. I am Born and raised in Michigan and I want d To create a downtown shopping experience where people can enjoy local talent year round. We partner with local Schools and non profit organzations like Hand2Hand. Hand2Hand distributes food to local families in need focusing on the children.
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Self Identified Competition
Found cottage, hobby lobby, Amazon and online larger businesses. We support local smaller businesses, local non profit organizations, and local schools. We take the time with each customer to make sure we service them to the highest level. Our services include corporate gift sets, personal shopping, interior decorating. Support local small retailers. Large big boxes and companies like Amazon are taking over and we need to protect the local community stores so we can thrive.
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Contact Applicant
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