Wish Upon A Star Properties & Vacation Homes | Application Preview
Wish Upon A Star Properties & Vacation Homes is seeking government grants to enhance and expand its glamping resort. The funding will be reinvested into the business to upgrade facilities and improve overall guest experience.
The business plan emphasizes attracting local and regional visitors looking for a luxurious camping experience. This includes launching a user-friendly website filled with informative content, and establishing a strong social media presence on platforms like Instagram and Facebook. The goal is to build a recognizable brand with clear messaging and visuals, while also optimizing the website for better online visibility. Collaboration with local businesses and community initiatives will further strengthen ties with the area.
The focus will be on delivering outstanding customer service, supported by a well-trained team including certified wilderness guides who will offer enriching experiences. Staff will receive training in various areas including customer service, hospitality, health and safety, and sustainability. The financial goals are to break even within 12-18 months and achieve profitability within 24-36 months, targeting high-end customers for maximum returns.
Approval of this funding is encouraged as the resort offers a unique luxury getaway in Rogersville, Alabama, setting itself apart as a pioneer in the Northwest Alabama region. With a commitment to superior service and an unforgettable experience, the resort aims to stand out in a competitive market.
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General Information
Business Registration Number: 000-871-900
Location: Florence, AL, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: $100k to $250k
Open to Loans: NO
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Funding Usage
We will reinvest income back into the business to upgrade and expand the resort.
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Business Plan
We will focus on targeting local and regional visitors who are seeking a luxurious camping experience. We will start by building a website with clear and informative content to introduce and explain our glamping resort and all of its offerings. We will build out our online presence by creating and maintaining active accounts on Instagram and Facebook, in addition to utilizing a range of digital and print channels. We will aim to create an effective and recognizable brand identity with clear messaging and visuals. We will also ensure our website is optimized for search to ensure potential customers can find us and discover our luxury camping getaway. And by tapping into our local community, we will partner with local businesses and support local initiatives to strengthen our connection with the community. We will also focus on delivering superior customer service and experiences. We will employ a team of qualified and professional staff to ensure all aspects of operation run smoothly and at the highest level. A team of experienced and certified wilderness guides will be hired to deliver guided experiences for guests and are vital to delivering educational and enriching experiences in addition to our quality hospitality. All staff will also be trained in areas such as customer service, hospitality, health and safety, and sustainability.We want to achieve break-even point within 12-18 months and reach profitability within 24-36 months. The resort will target high-end customers to maximize profitability. To secure long-term financial viability, we will continually reinvest income back into the business to upgrade and expand the resort. We provide guests an excepting getaway in luxury surroundings. We strive to create a unique experience for all visitors and look forward to welcoming you to experience glamping in Rogersville, Alabama. With our superior customer service and attention to detail, we guarantee a getaway to never forget.
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Self Identified Competition
We are the first of its kind in the Northwest Alabama region. Glamping is the first of its kind in the Northwest Alabama region. We provide guests an exceptional getaway in luxury surroundings. We strive to create a unique experience for all visitors and make it an experience to never forget.
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Contact Applicant
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