Tapu Foods | Application Preview
Tapu Foods is applying for a government grant to establish and expand its business in the United States. Although the company has been operational since 2005, this marks its first venture in the American market, partnering exclusively with a prominent distributor. With a sizable Ethiopian population in regions like Silver Spring, MD, and the DC area, Tapu aims to capture this market by offering quality products that resonate with consumers.
The funding will primarily be used to enhance the company’s online presence, enabling nationwide distribution without the immediate need for physical stores. A physical location will facilitate local interactions, order pick-ups, and catering services, which are currently profitable. The business anticipates generating $3.5 million in revenue within five years, driven by the increasing demand for convenient food options among a diverse range of customers, including college students.
The founder's personal journey underscores the application, sharing a commitment to create generational wealth and a positive legacy for future generations. The goal extends beyond serving Ethiopian consumers; the intention is to introduce the broader population to Ethiopian cuisine and culture through a well-structured website and multimedia resources.
While competition exists from similar businesses, the founder believes that Tapu Foods stands out due to its customer service focus, nutritional transparency, promotional efforts, and a modern approach to retail and delivery. The commitment to excellence in service aims to redefine customer experiences and establish a strong brand identity in the marketplace.
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General Information
Business Registration Number: 88-3881509
Location: Alexandria, VA, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
This Fund will help start the business from start to finish. This Company has already been going since 2005 but first time in America. I have the chance now to expand this company through out united states with Sole Exclusive partner in USA. There aren't much Ethiopian Store / restaurants that's on the spot light with product or customer service Currently. There are over 1 million Ethiopian residents in Silver Spring MD and over 500,000 in DC & VA. All these consumers will be Tapu's Customers as our product speaks for itself. You can find more about Tapu Foods in our website -- TapuFoods.com My main goal is to infrastructure the website the best way I can so Tapu products can take over all 50 states with out opening stores in each. And the Store will help me with local people stopping by, picking up local online orders and for catering as that is one of the best income currently as well. I would love to go in detail in this and show my vision if I get the chance for this.
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Business Plan
within 5 years, I see Tapu Foods revenue being at least $3,500,000 as the demand only gets bigger and bigger. By opening a store and creating online orders for people who are not local to the store. We have so many products that even college students will need as its really convenient for them to air fry or microwave and eat within 5-10 mins for affordable price. I came to America in 2014 when I was 14-15 age years old with my father, mother and brother. Went to high school at that age and graduated with my diploma in 2017. I didn't have the intention on pursuing education so I didn't go to collage. Rather, I studied for Security + certification and A+ Certification and landed a an internship at FORS MARSH GROUP company in 2019. I Worked hard and showed that I'm worth keeping to the company and got converted as Technical Engineer within the company. Ever since I was a kid I was never interested on making money but rather make generational wealth for my kids and to build an empire than business. I want to sacrifice my time in this world to break my family's curse so my kids grand kids they never get to see the other side of things me and my family went through growing up. I don't only want to approach Ethiopian consumer because I would like to show foreigners that Ethiopia do have the best food and culture as the rest of the world. I intend to have a detailed information on Tapufoods.com website along with YouTube link that shows Why, How, and what the product is and ways to show how it can be cooked along with the recipes.
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Self Identified Competition
I wouldn't say I will have any competitors but these are the current known Markets Nazret Cultural Foods 656 S Pickett St, Alexandria, VA 22304 Tsedey Restaurant & Grocery 672 S Pickett St, Alexandria, VA 22304 Ayana Ethiopian Market 4813 Columbia Pike, Arlington, VA 22204 Tapu will have all the Nutrition information labels behind the packaging, Neat Store (welcoming store) , going above and beyond with promotion, creating bags with the company logo, wearing Tapu's uniform all times when working in store, Delivery options, online stores and most importantly, Customer service. Most stores that are open really lack customer service (one of the other reason foreigners don't really dine in in Ethiopian restaurants). Tapu is really known with their great customer service and I want to keep that reputation and go above and beyond in USA as one day, the brand is going to make that money not employees like Coca Cola, Chic fila and so many other great and loved company's. I guarantee Tapu will be unique than other company's and will always tend to move with Technology!
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Contact Applicant
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