014817480001 | Application Preview
The government grant application outlines a request for $50,000 to support a budding clothing business focused on democratic-themed apparel for the 18-30 age group. The funds will be used to secure a manufacturer, stock three months of inventory, and establish a storefront, including covering utilities and supplies.
The business plan emphasizes innovative marketing strategies, the development of a personal website, and participation in local events like tradeshows and festivals to reach a broader audience. The rationale for funding highlights a significant gap in the market for appealing apparel among younger consumers in a small town, where existing options mainly cater to an older demographic.
In terms of competition, the applicant notes businesses like Marathon Clothing, Jimmy Jazz, and Rue 21. However, the competitive edge lies in the fact that all designs are personally created by the applicant, ensuring a unique product offering at competitive prices. This personal touch, combined with a focus on the younger market, positions the business as a potentially valuable addition to the local retail landscape.
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General Information
Business Registration Number: 85-3279040
Location: Winterville, NC, United States
Length of Operation: Less than 6 months
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
50,000 would help secure a manufacturer and 3 months worth of full inventory as well as securing a store front plus utilities and supplies.
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Business Plan
Advanced marketing strategies as well my own business website and taking part in events like tradeshows, festivals and community events. Not alot of options for the 18-30 democratic for good apparel. I live in a small town with a very small mall and private boutiques that cater to the older demographic. Theres nothing for the younger people that are interested and can relate to the brand of apparel that I offer.
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Self Identified Competition
The Marathon Clothing, Jimmy Jazz, and Rue 21 I 100% design and sell my apparel. Everything on my current website is created by me. I offer competitive prices along with great clothes.
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Contact Applicant
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