Hudson & Lou | Application Preview
Hudson & Lou is seeking government grants to address challenges in marketing and inventory management for their women's clothing business. The owners, a husband and wife team, are focused on expanding their customer base and retaining existing customers but are currently struggling financially. They plan to use the grant funds to purchase inventory that will attract new customers and encourage repeat business.
Their business strategy includes content marketing, video marketing, establishing partnerships, and leveraging online solutions for scalability. They believe that by helping women feel confident and empowered through their clothing, they contribute positively to society. Hudson & Lou presents themselves as more than just a clothing brand; they aim to foster a sense of community and support for their customers.
They face competition from both online retailers and local stores, but they differentiate themselves through exceptional customer service. Their goal is to put customers first and ensure they have the right products available to encourage loyalty and growth. The application highlights their commitment to creating an impactful brand that promotes self-esteem and empowerment.
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General Information
Business Registration Number: R011004279
Location: HEADLAND, AL, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: YES
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Funding Usage
My wife and I own a small business selling women’s clothing. We are struggling with marketing in order to expand our business to new customers and ordering inventory to keep existing customer returning. We don’t make enough to be profitable enough to grow our inventory to the levels it will take to grow and sustain the business. We are losing money by the day by not being able to reach people. We would use the money to purchase inventory that will bring in more customers and retain the ones we have.
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Business Plan
We will do the following to grow our brand: Focus On Content Marketing to grow our brand Invest in Video Marketing to push to new customers. Establish Partnerships that allow us to offer more to our customers. Rely on Online Solutions To Achieve Scalability. Investors would be wise to invest in us because what we are doing is important. We as a company believe that people who look their best, be there best, and do best provide a service to the greater good as a whole and that's important to us. We at Hudson & Lou can help women feel good about themselves and that empowers people to go do great things. They will not be investing in a product, but a brand! One that creates positive light in a dim world.
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Self Identified Competition
We face the typical online store competitors and some in our local community. We provide customer service. Today's world in not very interactive with customers and we strive to put the customer in charge. To do that, we need to have the right inventory on hand to keep people coming back and to help us gain that market share.
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Contact Applicant
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