Evolution Landscapes | Application Preview
Evolution Landscapes is seeking government grants to improve its operations and enhance employee development. The funding will be allocated towards repairing current equipment, acquiring new tools for landscaping projects, and investing in training opportunities as outlined in their five-year growth plan.
The business has already engaged in market research, identifying areas for improvement while maintaining steady growth and profitability since its inception two years ago. Prioritizing customer satisfaction, Evolution Landscapes plans to enhance customer communication throughout project timelines and implement feedback surveys. A referral program will also be established to encourage satisfied customers to recommend their services.
To broaden their customer base, the company aims to revamp its social media presence and website while actively participating in networking events to promote their brand and explore partnership opportunities. A key strategy involves diversifying into real estate services, supported by an employee pursuing a real estate license, which will open additional revenue streams and integrate landscaping services into home sales.
The company prides itself on being a unique, family-owned and veteran-operated business, emphasizing its commitment to success and community. Evolution Landscapes competes with local companies like 181 Materials, Rocking R Tree Service & Landscaping, and Back The Line Lawn Care, which have more limited service offerings and delivery areas.
What sets Evolution Landscapes apart is its comprehensive range of services, allowing customers to find everything they need under one roof, reducing costs and enhancing convenience. This approach, combined with an experienced team and the largest delivery radius among competitors, positions Evolution Landscapes favorably within the market.
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General Information
Business Registration Number: 88-3885966
Location: Scottsbluff, NE, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
With our funding, we plan on repairing some existing equipment and purchasing more to help with landscaping delivery and projects. We also plan on using some of the funding to provide employee development opportunities, which are noted in our five year plan.
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Business Plan
We have developed a multi-step plan to grow our business within the next five years. Our first plan of action that is already in development is market research. We have seen steady growth and profits in the two years that we have established Evolution Landscaping, however, we continue to seek creative solutions to pain points that we have experienced along the way. Every bump in the road has been a lesson for us, and we continue to work together as a company to find better solutions to our problems, which will in turn help us grow. The next area of focus in our five-year plan is on the customer experience. As a business that depends solely on the satisfaction of our customers, we recognize the importance of a positive customer experience. Because of this, we plan on frequently communicating with customers during and after projects to ensure that they are happy with the services that we provided, as well as send out email surveys to help us identify any areas of improvement. We also recognize that our customers are our greatest marketing tool, so we will be implementing a referral program to encourage customers to recommend our services to their friends, family, and neighbors! To expand the reach of our customer base, we plan on improving our social media presence by completely re-developing our social media pages as well as redesigning the company website (in progress). A new team member has been hired to monitor and update the social media pages frequently to make sure that potential customers have a point of contact available at all times. We are also seeking opportunities to attend networking events to spread the word about our services and who we are, while also opening the door for future partnership and affiliate marketing opportunities. The largest part of our five-year plan for growth is the addition of real estate services. One of our employees is actively pursuing a real estate license. Having an employee with a real estate license will not only expand our revenue channel, but there is also an opportunity to increase the revenue gained from landscaping jobs, as we can offer our landscaping services as part of the home sale. You should invest in Evolution Landscaping not only because of our expected growth and business plan, but because of who we are. We are a family owned, veteran owned business, and our team and the services we provide are unique to any other landscaping company within a 100-mile radius. This company was built with the last few dollars in our checking accounts to create a business that has been consistently profitable for the past two years, and we are dedicated to seeing this company succeed. We put our blood, sweat, and tears into everything that we do, and we know how to make the right connections to continue to build this company to be one of the most in-demand landscaping companies in South Texas.
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Self Identified Competition
Our top three competitors in our immediate vicinity are 181 Materials, Rocking R Tree Service & Landscaping, and Back The Line Lawn Care. 181 Materials is mostly a supply store for landscaping needs, which is the primary focus of their business. Rocking R Tree Service & Landscaping offers more broad services such as basic landscaping and lawn maintenance, as well as tree trimming services. Back The Line Lawn Care is primarily focused on general landscaping and lawn maintenance. All of these companies are limited to an average radius of 50 miles or less for their services. There are many things that sets Evolution Landscaping apart from its competitors. One of our largest competitive advantages is that we are a one stop shop for all landscaping services. A lot of our competitors offer landscaping services but require delivery or third parties to step in for specific aspects of the shop, often resulting in higher costs for customers. We on the other hand, have a diverse team that has the experience needed to offer some of our unique services such as water feature creation, concrete work, sprinkler system installation and maintenance, playground zoning and assembly, and on top of everything, we also have the largest delivery radius out of our competitors.
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