Crunchy Lune Apothecary | Application Preview
Crunchy Lune Apothecary is applying for government grants to support its growth by acquiring necessary supplies and enhancing marketing efforts. The funding will enable the business to meet current customer demand and extend its product offerings.
The current focus is an online store, with plans to establish a local shop within two years and expand to three physical locations over the next five years, targeting an annual revenue of at least 6,000,000. The owner emphasizes a strong commitment to community health by providing natural alternatives and educating customers on wellness practices, particularly in light of the pandemic.
The application highlights the broader mission of community healing through various initiatives, including a social media influencer business that promotes healing, fitness programs, and doula services for new mothers. The owner has previously provided support without expecting financial return, but now seeks to turn these efforts into a sustainable income to support their family.
In terms of competition, Crunchy Lune Apothecary faces brands like Behatilife Apothecary, Earthmama Medicine, and 5th Element. Its competitive edge lies in offering a wider variety of everyday products and creating stronger connections with customers through its diverse brand dynamics. This multifaceted approach sets it apart in a market where competitors often have more focused offerings.
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General Information
Business Registration Number: 852319273
Location: Dallas, TX, United States
Length of Operation: 3 months
Number of Employees:
Annual Gross Income:
Annual Gross Expense:
Open to Loans: YES
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Funding Usage
I would use this grant to get all of the necessary supplies to make my products and towards marketing. It would really help me with supply and demand. For I have the customers, I just need the funding in order to push the products.
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Business Plan
I am currently and online store. In the next two years I want to open a local shop and within the next 5 years have at least 3 physical locations. My goal is to have a revenue of at least 6,000,000 a year You should invest in me because my overall goal is to create a better community. Not only is it crucial for the public to have access to natural alternatives to stay healthy during these current times of a pandemic, but I also educate my customers on how to use what they have at home to boost their immune systems themselves and to use products that are going to keep them well and flourishing. My focus is healing the community. Not just with Crunchy Lune Apothecary, but through my other businesses such as 'Just Jazzii'- my social media influencer business that inspires growth and healing from trauma; J|L Fitness- my fitness business that promotes a better community through fitness; and Kamama Lune- Birth and Postpartum Doula Services to ensure the proper treatment and transitioning for expecting and new moms. I am so dedicated to using my gifts and talents to helping those around me that I have done it without expecting anything in return. But at this point, I need my passions to make a profit so that I can support my family. My first priority- Crunchy Lune Apothecary.
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Self Identified Competition
Behatilife Apothecary Earthmama Medicine 5th Element The difference is I offer more of a variety of everyday products, whereas the mentioned names have very specific focuses when it comes to the items they sell. Also, because my overall brand has so many dynamics, I connect with my following in various levels that they don't.
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Contact Applicant
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