KIRI LLC | Application Preview
KIRI LLC is applying for government grants to fund software purchases for Hootsuite and Penji, which will enable the company to manage more projects effectively. The business plan involves reaching out to small business owners through direct mail and social media while utilizing LinkedIn and job platforms like Indeed to find businesses in need of part-time social media assistance. Each month, KIRI LLC will target a different niche market, such as daycare centers in January and insurance agencies in February.
The company highlights its strengths, citing five years of experience in the industry and an approach that simplifies the onboarding process for small businesses. KIRI LLC emphasizes its clear and upfront pricing structure, which sets it apart from larger marketing firms that are often too expensive for small businesses. This unique pricing model allows clients to customize service packages, adding or dropping services as needed.
KIRI LLC identifies its competition as several marketing firms with limited online presence and no upfront pricing, making it easier for KIRI to capture the market. The business leverages its understanding of the challenges faced by small businesses, particularly in reaching their target audiences. The founder's personal experience, helping a family member in the insurance industry, informed the company's approach to affordable marketing solutions.
With an eye on maintaining low overhead costs while facing rising software and service prices, KIRI LLC seeks grant funding to acquire essential tools that will enhance its offerings and ensure that small businesses receive quality marketing services without the high costs typically associated with such efforts. The goal is to empower small businesses with the resources they need to grow and compete effectively.
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General Information
Business Registration Number: 88-0737096
Location: Olive Branch, MS, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: Less than $100k
Annual Gross Expense: Less than $100k
Open to Loans: NO
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Funding Usage
HOOTESUITE'S AND PENJI SOFTWARE TO TAKE ON MORE PROJECTS.
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Business Plan
SENDING OUT MAILERS TO SMALL BUSINESS OWNERS, USING SOCIAL MEDIA TO CONTACT WITH SMALL BUSINESS. USING LINKEDIN TO CONNECT WITH SMALL BUSINESS AND USING INDEED TO FIND SMALL BUSINESS THAT ARE LOOKING FOR PART-TIME SOCIAL MEDIA SUPPORT. EACH MONTH I FOCUS ON A DIFFERENT SMALL BUSINESS MARKET. FOR EXAMPLE, JANUARY DAYCARE CENTER FEBRUARY, INSURANCE AGENCIES, ETC. I HAVE 5 YEARS OF PROVEN EXPERIENCE IN THE INDUSTRY. I MAKE SIGNING ON EASY AND I KEY COST LOST SO THAT SMALL BUSINESS CAN AFFORD MY SERVICES. LARGER MARKETING FIRM ARE UNAFFORDABLE FOR SMALL BUSINESSES. MY BUSINESS HAVE UP FRONT PRICING WHICH IS NOT USUAL IN THE MARKETING INDUSTRY. WE SELL SERVICE PACKAGES THAT ARE LISTED ON OUR WEBSITE AND YOU CAN ADD AND DROP SERVICES.
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Self Identified Competition
Webb Marketing splinternetmarketing.com social media marketing No upfront pricing and low internet presence. No targeting strategies. Prefocus solution www.prefocus.solutions has website. No upfront pricing Low internet presence. Something4Everyone Advertising - Does not have a website and only advertise on facebook. No internet presence, no audience. I understand the unique challenges faced by small businesses. I have a background developing tailored marketing strategies to address your specific goals and target audience. My father is an insurance agent and I see first hand how small business struggle to reach their target audience. Even with backing of corporate agents, small businesses struggle to earn enough funds to keep their business growing. My business is based on keeping my cost down in order to charge small business less so the small business can have similar access to marketing as larger ones. I have worked with daycare providers, tutoring services and other small businesses that employ a large number of individuals and need low cost marketing to grow their business. The tools needed to market a business include software, photographer, videographers, and experts in the field to help small businesses thrive at low cost. I did not truly understand it until I started on my journey to help my father and saw how much it cost to produce unique ads, mailers, videos, photographs and monitor traffic to his website. Website development can also be time consuming and costly without the write software tools needed to do the job affordably. My business KIRI Marketing thrives to do just that. I have managed to keep my overhead low but the price of some of the softwares companies and graphic designers that I used is rapidly increasing which has forced me to look at grants to help me afford software to do most of the work myself or with other members of my team. WE OFFER MORE GOODS AND SERVICES.
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