Lawrence Orosco Distribution Company Inc | Application Preview
Lawrence Orosco Distribution Company Inc. is seeking government grants to support their business operations. The primary purpose of the funding is to maintain and repair a 2007 Isuzu delivery truck acquired from the previous owner, which is essential for timely deliveries. Specific repairs needed include new tires, floorboards, and lift-gate maintenance. These upgrades are intended to enhance safety for employees and prevent potential losses tied to truck breakdowns.
The business plan outlines a strategy of collaborating with store management to introduce more displays to boost sales. The company also aims to purchase a second route from Bimbo Bakery within the next two years to expand market reach, which will necessitate acquiring another truck and hiring additional staff. Recently, the company has added products from Barcel (Takis) and Marinela (Hispanic cookies) to their offerings and is focused on growing sales in these lines.
The applicant emphasizes a strong work ethic and extensive experience in retail, having managed Walmart for over two decades. This background equips them with valuable insights into customer service and inventory management. They also highlight a competitive advantage due to their partnerships with well-known brands like Mrs Bairds and Sara Lee, which have fostered customer loyalty.
Competition is noted primarily with Flowers Bakeries, Walmart’s private labels, and Pepperidge Farms. However, the quality of their products and effective merchandising strategies give Lawrence Orosco Distribution Company Inc. an edge in the market. Overall, the funding is viewed as a critical investment in both the business's future and its ability to serve the community effectively.
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General Information
Business Registration Number: 88-0875099
Location: SPRING, TX, United States
Length of Operation: 1-5
Number of Employees: 1-10 Employees
Annual Gross Income: $250k to $500k
Annual Gross Expense: $250k to $500k
Open to Loans: NO
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Funding Usage
Funding will be used to reinvest in the business mainly for the maintenance and repair of delivery truck. The previous owner of the route sold his delivery truck with the business. The vehicle is 2007 Isuzu box delivery truck. Being and older vehicle some one the repairs include new tires, new floor boards inside the truck, and lift-gate repair. These repairs will help to ensure that deliveries are not delayed and are made on time. Also, they will help to promote safety for my employees and drivers on the road. This preventative maintenance will help prevent a loss of profit and sales if the truck would break down or another truck would have to rented.
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Business Plan
My business plan to work with store management and acquire more displays/features to generate more sales and equity in the business. I can use the capital that is used to be able to buy another.I plan on purchasing a second route from Bimbo Bakery within next two years. That will allow for the distribution of the products to larger market. This will lead to purchase of another truck and employment of 2 to 3 person to arrive that route. Back in May, we also acquired Barcel (Takis) and Marinela (Hispanic cookies) products and are learning how to generate sales and growth in those two-product lines. I am an ambitious and hardworking individual and employee those persons with the same work ethic. I worked as a Walmart manager for 21 years and understand the importance of customer service and in-stock of in product. I have knowledge of my product, understand the customer loyalty of those produ, and how display the products and be seasonally correct. I also understand the importance of my products as one the basic staples in most households in my community
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Self Identified Competition
My main competitor in my Walmart and FoodTown stores is Flowers Bakeries. They are mainly competitive with pre-sliced breads and Tasty Cake products. We have competitive edge them from product brand products we offer such as Mrs Bairds, Sara Lee, Ball Park, Oroweat, and Little Bites. Customer loyalty and product quality play a big factor on that. Another main competitor that I have is exclusively is Walmart and that is the store brand items that they sale. This includes Great Value bagels, certain pre-sliced breads, and their pastries. We are currently beating them out by the quality of the products and also by being stock for the customers. A final competitor would be Pepperidge Farms. They seem to offer smaller of selection products than I do but they are more of specialty breads My knowledge and experience in retail business. I have worked for Kmart for 10 years and Walmart for 21 years. I have learned how to drive business and merchandise my products. I know how display my products according to how my stores/customers would like to see the features. I understand the understand the importance of being in-stock for the customers. The customers expect to find their preferred brand of products while shopping in store or shopping online for store pickup. I also understand the importance of merchandising and being seasonally correct in order to drive sales and growth not only for my business but that of my customers.
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Contact Applicant
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